Jack Arts partners with Saatchi Gallery for Sweet Harmony: Rave | Today
Jack Arts is excited to be partnering with Saatchi Gallery to support the launch of Sweet Harmony: Rave Today, the UK’s first major exhibition dedicated to acid house and rave culture. The exhibition, opens July 12 – September 14 to provide an immersive retrospective look into the history and impact of the acid house revolution. It will feature audiovisual installations, art, photography and more through the voices and lenses of those who experienced it. Saatchi Gallery’s Director Philly Adams alongside co-curator Kobi Prempeh have assembled a comprehensive panel of visionaries to create a unique and timely production staged over two main floors of the Gallery. It will feature work from a variety of key original players of the scene, including Turner prize-winning Jeremy Deller, Alva Noto (aka Carsten Nicolai), animator Weirdcore, multi-platform creative collective Project Zoltar and photographer Molly Macindoe.
To help spread the word on the street, we have teamed up with Saatchi Gallery on a striking tease and reveal poster campaign across London. The entire campaign will be paper and paste, as it should be, reflecting how raves were advertised when they first started – when posters were the only information source for parties happening in the area. The poster artwork features the work of artist, Mustafa Hulusi, taken from his iconic Expander series. Hulusi has been posting his art on walls and billboards across East London since 1998. Throughout his career, Jack Arts has provided an integral platform upon which the artist has been able to showcase much of his work.
The partnership between Jack Arts and Saatchi Gallery is a fitting one. Our roots lie within the music scene, with the explosion of rave culture in the 90’s – we helped to promote the underground culture of warehouse takeovers and loud, raucous parties in small clubs across the UK. We also have a long history of supporting the creative communities, using our space to give artists a platform to share their work on the street – our commitment to this cause, sees us collaborating with artists such as Hulusi. We are proud to play a part in merging music and art on the street.